Tuesday, March 24, 2015

New RentLinx Features!

Our software developers have been busy making RentLinx better for you. Some of our recently launched new features are:

  • When you update your email address, we update your RentLinx ID to match.
  • It is now easier to list a room for rent.
  • Your Plus! listings are now on Apartments.com!
  • Any user with access to a property listing can request lead refunds for that property.
  • A phone call from someone who hangs up without indicating the source of the lead is automatically considered a free lead.
RentLinx for Brokers and Locators:
  • We launched a new service for brokers, locators, Realtors and agents. If you help renters find apartments, and you're not the property manager or owner, then our new service is for you! Learn more here.
 #1 TIP: Keep your listing up to date! Fresh listings get better exposure and more leads! Log in now!


Monday, March 16, 2015

New ShowMeTheRent Designs!

Check out the beautiful new designs at ShowMeTheRent!

ShowMeTheRent is a great place to begin an apartment search.  We post tons of fresh listings every day, it's an easy-to-use site, and there are lots of unique search features available -- keyword, school districts, and map boundaries, to name a few!  ShowMeTheRent has 2 million page views per month, marking its web traffic at an 8 percent increase from a year ago.

Fun fact: The busiest day of the week for ShowMeTheRent traffic?  Monday!  Surprisingly, Saturday is actually the slowest day for searches.

Has your listing been found and/or leased via a lead from ShowMeTheRent?  Tell us in the comments!


Thursday, March 12, 2015

Add a Logo to Your Renter Portal & Brochures!

If you have a company logo like the example above, you can add it to your Renter Portal as well as your brochures! It's easy!

1) Go to your Account Settings and click on "Edit Company Logo".

2) Click on "Choose File" and select the logo file from your computer.  Then click "Upload New Logo".

3) Your new logo will now be displayed on your Renter Portal as well as your brochures!

Log in now to update your logo and your listings!


Monday, February 23, 2015

The Linx Between Renting and Dating

When your lease will be signed, it's a really great find -- that's amore!

Renting out your property is quite a bit like online dating.  It requires a lot of investment of your time and energy.  Combing through your potential matches to find that one perfect person for you (or your property) is a process.  Of course, there are some places where this analogy falls apart.  For instance, if you want to take a break from dating, you lose nothing, but getting your property rented sooner rather than later is essential.  And of course, your new renter signs a lease much sooner than most people sign a marriage license.  Follow the tips below, and you can soon find yourself in leased-up bliss with a great renter.

1) Stay Current

Just as one would keep their dating profile up-to-date, your listings should also stay updated.  Updated listings are sent to the top of search results, which means there’s a much higher chance they’ll be seen by prospective renters.  Even if you have nothing to actually change about your ads, marking them as updated a few times a week will keep your listings fresh and accessible to your market.  Whenever I saw an outdated dating profile, I generally assumed that that person had already found a partner, and I didn’t bother to contact them.  Likewise, if your listing remains outdated, most renters will assume you’ve already found a new resident.  An updated property is an available property!

2) Picture It

Dating profiles and rental ads alike attract far more attention when they come with pictures.  A new home and a new partner are significant investments, and people like to see what to expect in advance. Similarly, keep your photos up to date!  I can’t tell you how many people I’ve met in person who looked nothing like their pictures on their dating profiles – some were almost unrecognizable!  If you’ve renovated your kitchen, show it off.  Has your exterior been painted recently?  Reflect that in your photos.  

3) Use Your Words

A good description goes a very long way toward making a potential date or your property as attractive and appealing as possible.  In my online dating days, I quickly got bored with short, uninformative profiles that told me little to nothing about the other person.  Content, grammar, and punctuation are all very important.  Make sure to include pertinent details that the other sections of your profile might not have covered.  A poorly-written description for dating profiles and rental ads alike can deter a reader’s interest.  Take a look at these descriptions from two (very fake) rental ads. Which one would you be more excited to see?

4) Be Patient

Whether you’re trying to find someone to date or someone to rent your property, it takes time and effort.  It can be an exercise in frustration.  You’re going to run across some candidates who aren’t ideal; you’re going to face rejection; you might wait too long while weighing your options and lose a potential renter to someone else.  Patience and persistence are key.  Your perfect renter is out there, ready to fall in love with your property.  Keeping your profile current with a great description and pictures for the maximum curb appeal can help attract them to your property even faster.

I hope you find the resident of your dreams! 

- Katie Williams


Tuesday, January 27, 2015

Introducing RentLinx for Brokers and Locators!

I'm proud and excited to announce the launch of our first new product in nearly two years! The product is RentLinx for Brokers and Locators!

A Note to Property Managers and Owners

If you or your organization owns or manages all of the properties you list, this product won't affect you at all. You can continue to use our free basic service or awesome Plus! service just as before. We're continuing to work tirelessly to be the best rental advertising platform on the Internet and drive more great leads to you every day.

What's Changing

If your organization helps renters find properties, but doesn't manage those properties after the renter has moved in, then these changes apply to you. (Generally affected organizations are brokers, locators, realtors and agents, that we refer to as "brokers and locators"). The important changes coming your way are:

  • The free service for brokers and locators is being discontinued effective February, 28, 2015. This change will help prevent over posting of duplicate properties and pave the way for a much better experience for brokers and locators without the constant struggle to fight over which properties appear.
  • Only a single RentLinx account will be allowed per organization. If your organization has multiple agents who manually post the same listings, your accounts will need to be combined to a single account to prevent duplicate postings. [Note from Jeremy: after some reflection and research we have discontinued this rule, so multiple agents or brokers within an organization can have separate RentLinx accounts]
  • You can advertise way more listings. Our previous cap was set at 100 listings, but you can now list up to 1,000 active listings with our platinum service.
  • Sending a feed is included. Both the gold and platinum services include an automated data feed to eliminate all manual entry and ensure your listings always stay up to date. 
  • Phone tracking is included. Your ads will now automatically include a tracking/forwarding number that routes directly to the phone number of your choice. This enables you to track and listen to recorded copies of all of your incoming phone leads directly in your RentLinx account.
  • Featured listings. You can now choose to feature 1, 3 or 10 listings at the top of the list on Show Me The Rent included with your silver, gold or platinum service.
  • Customized website integration: The gold and platinum services include our powerful website integration tool that lets renters search and browse all of your properties directly on your website without any additional updates.
  • Free 30 day trial: Every version comes with a free 30 day trial, so you can test it out and see how many great leads you'll receive before you are charged.

The Pricing

View the Brokers & Locators pricing page on our website

Sign up now!

Some Background

RentLinx is growing like crazy, with more property managers listing properties and getting tons of great leads every day. It's working great for our original audience: property managers and owners who are advertising rental properties that they own or manage. However, in the last couple of years RentLinx has become very popular with a new audience: brokers, locators, realtors and agents. Our existing line of products hasn't been a good match for these organizations as per-property or per-lead pricing don't work well with their business model and they prefer sending data feeds to manually entering listings. Additionally, the free service has become so popular that the same properties, often listed by the same organization, get reposted dozens of times making the experience terrible for renters and frustrating for brokers and locators trying to maintain a consistent online presence.

Friday, January 23, 2015

How to Get More Leads with Your RentLinx Renter Portal

Did you know that all RentLinx accounts include their own custom Renter Portal?

Your Renter Portal in an interactive link that lists all of your available properties, photos, rent and availability. It's a great way to drive more traffic to your properties.

You can find your Renter Portal by logging into RentLinx and locating it at the top right corner of your 'Manage Properties' page:

Share your Renter Portal link and get more leads! Some ideas for sharing your Renter Portal are:
  •     Text it to renters
  •     Post it on Facebook and Twitter
  •     Include it in your email signature
  •     Print it on your business cards
  •     List it on your company website

Every time you update your RentLinx account, we automatically and immediately update your Renter Portal! All of your property listings, photos and rents are listed - for free!

Your custom Renter Portal looks something like this:

Questions? Email us at Support@RentLinx.com


Monday, January 12, 2015

10 Best RentLinx Listing Tips

The 10 Best RentLinx Listing Tips are based on a study of tens of thousands of RentLinx phone and email leads. The leads studied are for over 200,000 listings from all over the USA, and for all rental property types from houses to large multi-family communities. All of the leads were generated from the 156 websites in The RentLinx Network.

1. Keep your rent and availability accurate. 

2.  Add lots of photos - inside and out.

3. Tell renters what makes your property special.

4.  Include attachments and links to your application, pet policy, video tours, etc.

5. List your amenities.

6.  State your Pet Policy.

7.  Show your rent (or rent range).

8.  Answer your phone.

9. Post your custom RentLinx brochure.

10.  Upgrade to RentLinx Plus!

See more details and stats for the 10 Best RentLinx Listing Tips 


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